Social Franchise Templates
Post + story templates for every content franchise.
Built for Instagram and Facebook. Ready for Canva.
11
Franchises

How to use this

Each franchise has its own template with slide-by-slide guidance, photo briefs, style notes, and a caption formula. Click any franchise to open its full template. Every template includes a post format and a story series.

Accent color
Plum (#85516B) across all franchises. One accent, consistent system.
Typography
Recoleta for headlines and quotes. Inter for labels, captions, and metadata.
Format
1080×1350 (4:5) for posts. 1080×1920 (9:16) for stories and Reels.
Pillar: Proof
01
Testimonials
A business owner, in their own words, on doing things their way — and why NuMarket is the platform that lets them keep doing it.
Collab awarenessSocial proof
4-slide collab post · Story series→
02
Why We're On NuMarket
One business. One reason. One ask. The title gets its own moment — so a curious business owner knows exactly what they're about to see.
Collab awarenessSocial proof
3-slide collab post · Story series→
03
Keeping Up With NuMarket
Alumni businesses — where they are now and what they've built since going live. Photos show the growth. Caption tells the story. Ends on a throwback.
Collab awarenessSocial proof
4-slide collab post · Story series→
Pillar: Community
04
Dream Job
Interview series featuring people doing their work completely on their own terms. Warm clay base, one controlled accent slide.
Collab awarenessSEO / AI
8-slide carousel · Story series→
05
Neighborhood Guide
A NuMarket business picks their favorite spots nearby. Plum top band, Sand-10 bottom band. Each tag is a reshare opportunity.
Collab awarenessSEO / AI
Cover + spot slides + closer · Story series→
06
Secret Menu
Exclusive perks for Regulars — off-menu items, first dibs, insider access. Bi-monthly. Dark mystery open, photo reveal, nudge for non-Regulars.
Collab awarenessSignposting
3-slide post · 3 doodle variants · Story series→
07
What's the Takeaway
Regulars showing what they're eating, drinking, or experiencing. Sourced by monitoring credit spends and reaching out personally.
SignpostingSocial proof
Single image or two images · Story→
Standalone Franchises
08
Nu Spots
The real list by real people. Always a list — 3–5 spots. The closer is a belief statement that plants a seed with every featured business.
Sales / GrowthThought leadershipSEO / AI
Carousel or Reel · Story series→
09
State of Nu
Product updates from a real person on camera. Warm, personal, conversational. Screenshots support the video — they never lead.
SignpostingSEO / AI
Reel · Optional carousel mix · Story→
10
The Nu's
NuMarket's editorial point of view on the Human Economy. Leads to blog content. The post surfaces the idea, the blog is the full read.
SEO / AIThought leadership
3-slide carousel or Reel · Story→
11
NuMarket For (Category)
A roundup of businesses NuMarket has worked with in a specific niche. Handwritten fill-in cover makes each edition feel specific and considered.
SEO / AISignposting
Cover + business slides + closer · Story series→
NuMarket Social Franchise Templates · Built for Instagram and Facebook